REACH, in collaboration with MM2 Entertainment and AsiaOne, has launched the inaugural 2021 SUS Ads Video Challenge.
From now till 24 September 2021, youths aged between 16 and 35 can submit a 60-second video on what they currently do or can do to support sustainability. This can be in a form of an original short story, commercial, mini-documentary, or a simple compilation of tips and tricks focused on one or more of the following pillars of the Singapore Green Plan 2030 - "Sustainable Living", "Energy Reset' and "Resilient Future".
Whether you are an aspiring filmmaker or have a hobby for making videos, all you simply need is a smartphone and a creative SUS (SUStainability) idea to join the challenge. Participants may choose to take part in the Open or Student categories individually or in groups of up to four. Winners of the challenge will walk away with up to $11,000 in cash prizes, along with a chance to have their videos aired at Cathay Cineplexes island-wide.